BokaMeraOpen your own yoga studio!
Are you thinking about doing something new and exciting? Maybe dreaming about owning your own yoga studio? It might feel daunting, a bit complicated and hard to start up, but really, anything is possible. Who's stopping you?
Getting Started
When starting a business, there are a few things to think about in whatever industry you're starting. Who's your target market? What would you like to do and how would you do it? To run a yoga studio might not be as hard as you think.
Take a look at the checklist below to see how far you have come in your planning process.
- Do you know yoga and how to teach it?
- How could you stand out from the crowd?
- What do you need to run a studio?
- Do you have a booking system for your clients?
By having a checklist and somewhere to start from, your journey to having your own yoga studio is one step closer. The first to check is always your knowledge and your skills. Can you offer something no one else can? Your clients will book your yoga classes because they want to learn from you and they admire your skills.
Be unique
When it comes to running your own business it's important to have some kind of uniqueness. There are many different yoga classes around that will be in direct competition with you. Depending on the size of the city you live in, the market might look different. In some areas the competition might be larger than others. What type of yoga do you practice? Yinyoga, acroyoga or chackrayoga? Which one is your speciality?
To show off your uniqueness isn't just about what you do but how you do it. You might start your yoga lesson with a certain ritual or you offer tea and cooffe for all your clients afterwards. Find your special thing that suits you and your business, and things will fall into place.
Creating a business plan
You are now ready to start planning your business. A yoga studio requires a venue, large enough to host the number of clients you'll need. Define your target audience. Have you got all the materials necessary? Brainstorm, and write it all down.
5 things to put in your business plan:
- Location
- Classes to offer
- Target audience
- Tools and equipment
- Suitable booking system (Bokamore.com)
How to get noticed?
In today's modern society it is vital to make your business available and visual online. Advertising via letters and handouts won't give you the range of clients and attention that you'll need in an online world that we live in. Good marketing is vital, and a good platform for your clients to book your classes at.
Get noticed, Check list:
- Sign up and create your booking system online (Bookmore.com)
- Create an Instagram and Facebook account.
- Show what you're offering and inspire others!
- Create a vlog to show different yoga positions.
- Share your media with friends and family and ask them to spread the word.
- Create your website (Bookmore.com)
Bookning system online
When you are booking your holiday, hairdressing appointment or spinning class, how often do you call someone or go to the actual place to make the booking? Today most of your daily bookings, shopping and planning your day to day living are done by a simple click or swipe on your smartphone. By creating an account with BookMore.com you can set up a website and the booking system will do the booking for you. You don't have to focus on how many available slots are in your Tuesday class, nor do you have to remember sending booking confirmations to all your clients. BookMore.com will do everything from customer contacts, bookings and payments and let you do the thing you do best, yoga. BookMore.com is tailored to suit your business and you can check here for an website example. Your clients can anywhere and anytime easily book your classes. It's an easy but effective system to use that will make your business run smoother.
Marketing your business
Show your clients your services with clever marketing. Therefore invest time and effort into social media platforms like Instagram and Facebook with inspirational posts and videos. Let your followers get to know your business and the person behind it. Build trust and show your skills and education in your subject. Good posts and updates will quickly spread and never underestimate word of mouth. Seeing your offers and services on social media might inspire your clients to book a class with you. They can do so by downloading the BookMore app or at Bookmore.com. Just a few clicks away!
Do remember, online marketing isn't all you need to do. Personal contact is valuable and keeping in contact with your clients is vital. Make sure your clients know that you care. This is where word of mouth comes in. Clients will spread the word about your business and more clients will look you up on social media and your website to make a booking.
You can find more information about our services at www.bookmore.com
You can check our example of how a website for a yoga studio would look like if you use BookMore here: https://demo5.bokamera.se